
Training Practices
Open Enrollment Classes
Filling classes can be challenging, particularly for smaller businesses. So many stars must align for potential clients: The right class on the right day of

Filling classes can be challenging, particularly for smaller businesses. So many stars must align for potential clients: The right class on the right day of
By Malena DeMartini, author of Treating Separation Anxiety in Dogs My second client ever was a separation anxiety case. The dog’s name was Guinness, like
By Malena DeMartini The voicemail message was a funny one. It said, in a charming Italian lilt, “I need help getting my dog off the

In part two of this series on increasing your sales conversions we looked at selling the initial consult. Getting the initial consult is a great

In part one of this series on increasing your sales conversions we looked at two of the factors influencing sales: poorly targeted marketing and low