If you get a group of dog trainers together there is generally one thing they agree on: motivating and inspiring clients can be tough. In an age of busy living, quick fix solutions, and information overload, it’s easy for clients to lose ‘training steam’ or find it difficult to make long-term changes. Yet client participation […]
Training Practices
Training Practices
Want your training classes to stand out? Get specific!
What do you think of when you hear ‘dog training class’? For many, a six week course teaching a set of basic skills may come to mind. It may be a puppy course, or general manners for adult dogs. While this format remains one of the most common, it doesn’t have to be. At dogbiz […]
Selling slow solutions in a quick-fix culture
If your new year resolutions are now a hazy fog (something about giving up chocolate? Now where did I put that Snickers…), you know how difficult behavior change can be. Dog trainers are in the business of persuasion and motivation – supporting habit, mindset, and relationship change for humans and canines alike. These changes are […]
Pointers for Productive, Profitable Training Packages
You want to make the biggest possible difference in the lives of clients and their dogs. You want to see the bond between them grow, see their relationship develop into joyful, mutually-rewarding companionship. Want to know the best way to ensure that happens? Here’s the simple secret: It’s more time with YOU. The more you’re […]
Making Difficult Conversations Less Difficult
As positive reinforcement-based dog professionals, we tend to care deeply about others’ feelings, and naturally dislike conflict. For many of us, just the thought of a difficult conversation makes our stomach turn. But take heart when faced with one. It means you’ve made a decision to improve something in your situation. Hold on to that […]