Being a dog pro is about more than understanding dogs and building the skills needed to work with them effectively and safely. Our professional knowledge and skill set are critical, but of equal importance is the ability to provide services in a professional, sustainable way. And that means holding your ground as both business owner […]
Miscellaneous
Miscellaneous
Why do you do what you do?
Why do you do all the hard work you do? Most dog pros we work with aren’t entrepreneurial by nature, and there are many other more lucrative industries. So it’s not the money. The answer seems simple, right? Generally, we’re driven by our love of dogs. But is that enough? Do you know your mission, […]
Handling Seasonal Slowdowns
Ugh, those seasonal ups and downs! Take the holidays, for example. For some of you—trainers in particular—they usually mean heading into a seasonal slowdown. And for others—pet sitters and boarding facilities come to mind—they mean gearing up for a big ride. Then, after the holidays, trainers get the post-holiday calls as dog guardians decide that […]
A Successful Attitude = Success
Attitude is a key component of success. All the old cliches apply: Whether you approach your business goals with a can-do attitude or Eyore’s certainty of doom matters. Whether you view a class with four students as a glass-half-full victory with room for improvement or a glass-half-empty failure will make a difference in how—or whether—you […]
Use Your Space
If you have your own space, you know the responsibility of carrying monthly overhead and the extra chores involved in keeping a facility running. But are you making the most of it? Brand it. Clients having a good experience in your space is the most important thing– that they enjoy and benefit from your classes […]
