Marketing Your Dog Biz
Get More Clients By Keeping the Ones You’ve Got
Here’s a happy statistic for you: In the typical business, a 5% increase in client retention can result in anywhere from a 25-125% increase in
Here’s a happy statistic for you: In the typical business, a 5% increase in client retention can result in anywhere from a 25-125% increase in
If you’re like many dog trainers, dog walkers, dog daycares, and the like, you’re in near-constant search for clients. It may seem an obvious statement
You hate it. Marketing. It’s uncomfortable. Expensive. So far removed from what you really want to be doing—helping dogs. Even when you manage to do
You know who’s really good at marketing? 8-10 year old girls who want a puppy. Case in point, my daughter, Mia. She launched her campaign
“I’ve been thinking about working with you since I saw you speak at the PPG Summit,” she told me. “Oh, wonderful!” I replied. “How