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Twitter. Facebook. Blogging. LinkedIn. Online review services (Yelp!). And whatever the next big craze will be. Should you be paying attention? Does any of it even work for dog pros? Learn the pros and cons and the ins and outs of social media marketing, and whether it’s right for you.

To see dates and times or sign up.

what is this seminar about?

The world of marketing is changing quickly. Dog professionals face more competition each year as the industry expands and it is increasingly imperative to make good marketing choices. This seminar will help you to decide if social media is right for you and your business.

what you’ll learn

•    basic information about the most common social media choices
•    the uses and pros and cons of social media in general, and of each program specifically
•    the time commitment and skills required to pursue each of the common formats
•    the potential returns and the potential pitfalls
•    tips for getting started with, and making the most of, any social media marketing you choose to do
•    tips for effectively using online review services, as well as how to avoid common mistakes and handle negative reviews

who’s teaching

Gina Phairas, dogTEC’s Twitter Maven, will lead the charge. Gina coaches dog pros across the country on running and marketing their businesses using community marketing approaches. Gina will draw on the leading thinking around social marketing, as well as the collective social media experiences of dogTEC clients, to share the best available social media marketing advice for dog pros.

To see dates and times or sign up.

Hello,

Thank you again for purchasing the dog*tec Making The Sale webinar.

RECORDING:

Simply click on this link to launch the class recording. Save this link, as you can view the class whenever and how often you like.

Making The Sale download

ADDITIONAL MATERIALS:

Making The Sale4-(PDF)

The following links did not display properly during the webinar so we are attaching them here for your convenience:

Business CD for Trainers Email [email protected] to use your $50 discount.

Business Consulting

Additional Web Seminars— downloads and upcoming classes

 

Deborsha Lashway
dog∗tec
Our business is to help yours succeed.
510.525.2547

Ready to translate your love of dogs into a new career? Tired of training on nights and weekends while holding down your “real” job? We’ll show you how to run the numbers to see if working with dogs for a living is feasible, and how to build your own transition plan to move from employee to self-employed. We’ll also cover education and continuing education pathways.

To see dates and times or sign up.

who is this seminar for?

1. Part-time and hobby dog trainers who dream of working with dogs full time but aren’t sure how to make the transition, or whether it’s even possible.

2. Dog lovers who dream of making their love of dogs their living.

If you’re ready to make a career change or go full time as a dog trainer, then this seminar is the place to start.

what you’ll learn

•    how to run a simple feasibility “study” to see if working with dogs is financially reasonable for you (Don’t worry—it’s easier than it sounds.)
•    how to create a transition plan to guide your dreams into reality
•    the education and training requirements for being a dog trainer, and options for pursuing them

who’s teaching

Veronica Boutelle, dogTEC founder and business consultant, has 1o years’ experience guiding dog-loving career changers and part timers to full time careers.

To see dates and times or sign up.

Hello there,

Thank you for purchasing the Tax Answers for Employers web seminar.

RECORDING:

Simply click on the link to launch the class recording.  Save this link, as you can view the class whenever and how often you like.

Tax Answers For Employers recording

Deborsha Lashway
dog∗tec
Our business is to help yours succeed.
510.525.2547

Referral sources such as veterinary clinics, pet supply stores, shelters, and fellow dog pros (trainers, walkers, sitters, daycares, and boarding facilities) are key to a successful dog business. But in an ever-growing industry it’s increasingly difficult to forge and keep strong referral relationships. We’ll teach you ways to forge lucrative relationships that help to grow your client base.

To see dates and times or sign up.

who is this seminar for?

Any dog pro who would benefit from client referrals.

in this seminar you will:

•    get tips for making first contacts (without the usual discomfort of cold calls or walk-ins)
•    learn strategies for setting up exclusive relationships
•    build your confidence and comfort with approaching potential referral sources
•    look at a number of innovative marketing strategies aimed at referral sources
•    learn how to keep the relationships you have—and make them work better

who’s teaching?

Veronica Boutelle and Gina Phairas share ideas and approaches from their years of business consulting for dog pros.

To see dates and times or sign up.