By Malena DeMartini The voicemail message was a funny one. It said, in a charming Italian lilt, “I need help getting my dog off the feet.” Ninety nine percent of my caseload is made up of separation anxiety cases, so I had some inkling right away what the woman calling me meant by that. When […]
Got Confidence? Treating Separation Anxiety
By Malena DeMartini, author of Treating Separation Anxiety in Dogs My second client ever was a separation anxiety case. The dog’s name was Guinness, like the beer, and his owners had found him sickly and tattered, scavenging for food somewhere on a California back road. They rescued him, bought him life-saving medical treatments, and nursed […]
Basic Manners, Open Enrollment Style
Learn why open enrollment is better—and what it can do for your basic manners dog training classes. Open enrollment means never turning away students again. It means higher class revenues. It means no more cancelled classes. In this two-part web seminar we show you the innovative curriculum design style that allows you to teach multiple […]
You Deserve Some Help: Building The Perfect Staff
Whether you’ve already got staff, or it’s just time to start hiring, don’t miss this class. From finding and hiring the right people to training and reviews, get practical, hands-on tips for building a productive team culture for your training, daycare, or boarding facility or your pet sitting or dog walking business. Avoid the mistakes […]
Making The Sale
You’ve done your marketing. The phone is ringing and emails are coming in. But too many potential clients remain just that: potential. This seminar shows you simple, comfortable strategies for turning an inquiry into an initial consult, and an initial consult into a full, pre-paid training package. Learn how to help potential clients take the […]