The dog training business of your dreams is closer than you think
‘My clients are kicking butt, and I’m set to have a 5-figure month!” ~ Janice
“I wish I would have found this three years ago and saved myself all the trial and error. Glad I’m here now!” ~ Elton
THRIVE! is a membership program for R+ dog trainers who want to build, grow, and streamline their business with confidence.
Whether you’re side-hustling or training full time, you’ll get everything you need to earn more, work smarter, and feel confident in every part of your business.
As a THRIVE! member, you’ll learn how to:
Book your dream clients (without the sales stress)
No more swinging between nail-biting slow times and frenzied busy periods. You’ll learn how to bring in a reliable income and attract a full waitlist.
Work less, earn more, and get your life back
You don’t have to run yourself ragged to succeed. We’ll help you build a business that fuels your life—not the other way around.
Stop second-guessing yourself
You’re a trainer because you love dogs, not because you love business. Learn to price, market, and sell your services without feeling sleazy.
Finally launch your “someday” idea
That new service you keep thinking about? Whether it’s a group class, a premium training package, or a dream facility, THRIVE! helps you make it happen.
Keep clients coming back
Advance your coaching skills and learn how to design services, structure sessions, and coach in a way that makes training stick.
“I only take clients three days per week now. It’s so possible! And very freeing. Thank you, THRIVE!”
~ Jenn
“I love how THRIVE! shows us that we can provide our services however we like.”
~ Sheelah
Everyone THRIVE!s in their own way. Pick the level of support that’s right for you.
The complete roadmap to a thriving dog training business—at your own pace.
What’s included:
A step-by-step curriculum covering every part of running a profitable dog training business.
Follow our expert-created success path based on where you are now, or jump straight to the answers you need today with the help of our friendly dogbiz search bot, Buddy.
Live coaching, personalized guidance, and the support of a caring community.
What’s included:
THRIVE! Pro includes everything inside THRIVE! Essentials (the success path, the tools, the templates), plus hands-on coaching and live support to keep you moving forward.
The extra magic of THRIVE! Pro:
Weekly group coaching sessions
Join weekly live Zoom sessions with other THRIVE! Pro members. All coaching sessions are recorded, with easy access to revisit on your schedule.
Offer private training, group classes, or both without burning yourself out or that nagging sense of imposter syndrome.
Learn to price like a pro and own your worth, without second-guessing yourself.
Discover marketing strategies that feel natural and actually work to bring in your dream clients.
Turn your site into a powerful sales tool that sets you apart.
Learn a step-by-step system for booking more clients without feeling pushy.
Learn to set (and enforce) policies that keep your schedule sane.
Learn how to encourage buy-in for homework and real-life behavior change.
Handle tough situations professionally while staying true to your values.
Teach in a way that makes training stick for both dogs and humans.
Learn how (and when) to expand without turning into an overwhelmed mess.
Master time management, project planning, and execution.
Build a business that supports your well-being, not just your bank account.
Plus, ongoing updates. THRIVE!’s curriculum and resource library is always evolving based on real-time feedback from R+ trainers like you.
Investment: $35/month (billed monthly) or $32/month (billed annually at $385—get one month free!)
Essentials is a monthly membership. Cancel any time.
“Took time off and had a GREAT time thanks to all the wonderful gifts from THRIVE! (Financial growth, time management, goals, boundaries, all of it.)”
~ Amy
Because knowing what to do and doing it are two different things. Here’s how we help you make progress:
Check essential tasks off your to-do list during guided, interactive work sessions.
Bring your work in progress (or work you haven’t started yet) to fun, productive co-working sessions with expert coaches on hand to help.
Brainstorm a new project, get help with a problem, or gather feedback on a work in progress at these topic-driven support sessions on Zoom.
1:1 guidance from a dogbiz coach, included in your THRIVE! Pro membership. No question is too big or too small.
Small groups, big impact. Join a team of trainers with similar goals and get ongoing, focused support to keep you accountable.
This isn’t your typical Facebook group. It’s a judgement-free zone where R+ trainers share wins, ask for help with tough questions, and have each other’s backs. It’s the most positive place in the industry.
THRIVE! Pro members get access to exclusive bonus content, like:
Bonus workshops: Deep dives into marketing, class structures, and business growth.
Special guest speakers: Learn from industry pros at no extra charge.
Enjoy special dogbiz University courses and workshops
Pro members get the biggest discounts on all dogbiz products and services
Language for sales moments, difficult client conversations, and policies
Like plug-n-play marketing projects and marketing message templates
Limited Enrollment: THRIVE! Pro only opens once a year. Join the waitlist to be the first to know when doors open.
Investment: $65/month (billed quarterly at $195) or $60/month (billed annually at $715—get one month free!)
Pro is an annual membership. Once you join, you’re with us for the year to ensure the best experience.
“THRIVE! Pro is the reason my business is up and running, supporting itself, and allowing me the funds to pursue the things that make me happy. Without THRIVE!, I would not have mostly ideal clients and would not be charging (and being paid) what I am.” – Angela Bata
$35/month. Cancel any time.
Best if: You want to work through the THRIVE! success path at your own pace, with searchable on-demand answers to any question.
$65/month. Annual commitment.
Best if: You want everything in Essentials, plus personalized guidance for faster results.
Because knowing what to do and doing it are two different things. Here’s how we help you make progress:
THRIVE! member Ashley Badgley got her new business up and running in less than a year. Watch her tell how she did it.
THRIVE! member Jenn Fantasia overcame overwhelm and burnout by shifting her established business from what she felt she should do to what she really wanted, and hasn’t looked back! Watch Jenn tell her story.
THRIVE! member Rick Pisani finally found the community he’s craved throughout his 20 years as a trainer. Watch Rick explain what it’s done for him and his business.
“I’ve taken back MY schedule. I no longer live in the car, and I don’t work nights or weekends.”
~ Kelly
No matter where you’re starting, you have something unique to offer. Find your zone of genius and learn how to market your services with style.
Ideas are great, but action is better. If you struggle to move your dreams from “someday” to reality, THRIVE! will give you the strategy, support, and structure to make them happen.
Stuck in a rut? Learn from THRIVE!’s collective brain trust, which is never short on ideas and inspiration from R+ trainers who’ve built successful businesses.
Discover where great training and great business come together. Design, price, and package your services so they’re easier to sell and make the biggest impact.
Master the parts of your business that hold you back or inspire procrastination. From sales and marketing to pricing and policymaking, we break it all down into simple, doable steps.
THRIVE! will help prepare you for whatever comes your way. Whether it’s bad weather, illness, skyrocketing rental fees, or a challenging client conversation, we’ll help you problem-solve any challenge.
“Business is the best it’s ever been!”
~ Amy
“In the last year I’ve made more time for travel, friends and family, pets, fun—and my business has only grown stronger.”
~ Kayla
Why work alone when you could work with us?
Running a business solo is tough. Keep moving forward with a clear roadmap, expert resources, and structured guidance to keep you on track.
Struggling to market your business, raise your rates, or streamline your services? Learn from dog professionals who’ve been in your shoes.
Access business strategies usually reserved for private coaching clients. All THRIVE! members can tap into our library of expert-designed tools, templates, and step-by-step trainings.
Never feel lost or alone again. Whether you get live coaching in Pro or self-paced resources in Essentials, THRIVE! walks you through how R+ trainers like you have found success.
“I’m worth what I charge – it took THRIVE! to help me really believe.”
~ Heidi
“I stopped working weekends!”
~ Tiff
Want to work through the THRIVE! success path at your own pace, with searchable on-demand answers to any question?
Want everything in Essentials, plus expert feedback, community support, and live coaching?
“I went from 4 clients last month to 22 this one, largely due to this group.”
~ Jennifer
“I am way more confident now.”
~ Jo
THRIVE! is your secret weapon for running a dog training business that doesn’t run you. It’s for R+ trainers who want to build a business that brings in reliable income, supports the life you want to live, and lets you help dogs without burning out.
Whether you’re just starting out as a trainer or decades deep and feeling stuck, THRIVE! helps get your business to what we call Stage 5: profitable, joyful, sustainable, and yes—thriving.
THRIVE! teaches you everything you didn’t learn in school about how to run a successful training business. We cover:
In short: You’ll learn all the business skills you need to succeed, without having to earn an MBA.
THRIVE! members all share a few core traits in common: the desire to run a business they love, a dedication to spreading positive training methods, and a commitment to supporting each other whenever they can.
Essentials: $35/month or $385/year (that’s one month free!)
Pro: $65/month (paid quarterly) or $715/year (that’s one month free!)
Your rate stays locked in for as long as you’re a member, even if prices go up after you join.
Essentials: Cancel any time if you’re paying monthly. Or pay yearly and get a month free—just know that you’re committing for 12 months when you do.
Pro: THRIVE! Pro is a 12-month commitment, and that’s on purpose.
Lasting transformation doesn’t happen overnight. We want every member to have the time and support to actually get there—we’d hate to have you leave before the magic happens.
Plus, with limited spots available, a full-year commitment helps us protect what makes Pro special: a connected, consistent community of R+ trainers who show up for themselves and each other.
Essentials: Join Essentials any time. As in, right now . We’d love to have you!
Pro: Registration opens once a year in November. Join the waitlist to be the first to know when doors open.
<Link to Essentials registration page>
Essentials: Think of Essentials as your on-demand, self-paced business library, with resources curated by dogbiz coaches to give you answers and direction right when you need them. You’ll also get a monthly Essentials Extra—a surprise resource or tool to save you time, spark ideas, or boost your progress.
Pro: Includes everything in Essentials, plus the support, structure, and community you’ve been looking for:
Essentials is the best fit if you want to:
Pro is the best fit if you:
Still unsure? Essentials is a great way to dip your toes into THRIVE!, and you’ll be in a prime position to transition to Pro in November if you want to.
Yes—we’d love to have you both! There’s no extra charge to join THRIVE! together.
In THRIVE!, you’re never behind! All of our members THRIVE! at their own pace. You’ll probably have times when you’re actively involved and times when you need to slow down. You’ll have access to everything you need, whenever you need it.
As our members learn, THRIVE! isn’t about doing everything—it’s about doing what works for you. We’re always here to help you figure out what that looks like, at every stage of your business and your life.
Remember, there’s no such thing as being behind. All Pro members can access recordings, audio, and transcripts, so you get the same value whether you join us live or catch up while you’re walking your dog.
No. The THRIVE! Hub and all materials are for members only. If you leave, you lose access—though we’ll miss you, and we hope you’ll come back!
On average, most of our members stay for around two years, but many stay much longer. Some of our members have been with us since we launched in 2020. THRIVE! members tell us they stick around year after year because they’ve experienced the value of working consistently to build, protect, and enjoy their thriving businesses. They also love the supportive community of like-minded R+ trainers.
Every investment decision is personal. But based on the successes our members achieve, we certainly think so! Just one smart pricing tweak or service overhaul can easily cover your investment in THRIVE!—and that’s just scratching the surface. We’ve seen members double their income (or more), reduce their hours, and fall back in love with their business after joining.
Just ask! Our friendly client support manager Deborsha will be happy to point you in the right direction. (You can trust her—she’s a dog person.)
Or give us a call: 510.525.2547